This week, we tell the story of one of the most colourful characters in the history of Canadian advertising – Jerry Goodis.
Category Archives: UTI S11
S11E04 – Selling Love: The Business of Online Dating
This week, we explore how dating agencies are Selling Love. From the very first dating service to the best ads of industry.
S11E03 – Long Overdue: The Creative Boom of Library Marketing
This week, we look at the ways libraries market themselves. If you think libraries are quiet, you’ve got another thing coming.
S11E02 – Perry Mason Moments: The Most Unexpected Ads of 2021
In this episode, we talk about the most unexpected ads of 2021. Quite a few commercials made eyebrows rise last year.
S11E01 – Number Fever: Surprising Stories of Bottle Cap Marketing
Under the Influence is back! Kicking off Season 11, we wade into the wacky world of Bottle Cap Marketing.